Tuesday, February 19, 2013

Repost: 7 Great Examples of Boring Businesses that Act Like Humans in their Marketing

We are all guilty of posting in a disassociated corporate "voice" that at times does not reflect us, our personality, or our unique perspective on the world.  This blog post points out 7 examples of companies that took a slightly different approach to being informative, yet entertaining, in their messaging. 

Of all of the examples, GE stands out, firstly because it's closest to our industry (high tech) and they've actually used pop culture successfully in bringing their point of view and messaging forward--making it relevant to all ages.

So, read on:


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