Whether it is apparent or not, we suppliers of industrial automation solutions must pay attention to the "macro" trends that affect our customers and their markets. Certainly, sustainability, either through reduced consumption of resources (like energy, or materials, or labor) or through a deliberate change in the way customers are doing business, will influence their use and willingness to accept our solutions. Can we make them better at energy management? Can we provide them with more uptime, so that they can enjoy longer runs with less stoppages and changeovers? Can we enable better process visibility, including analytics and reporting, to be better informed on their operations? All of these elements are in play.
This article gives a good overview from a participant standpoint. We should use this opportunity to understand, from their perspective, how we can better serve them.
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